Mixed Bag For Otago /Southland Printing

3 09 2013

SONY DSCWell here we are at the end of what has seemed a very long winter. I for one am looking forward to shedding a few kilos of winter insulation, dusting off the bike, pumping up the tyres and getting fit for summer.

Of great interest is our long overdue consolidation of the two Dunedin sites. This was announced in June along with the plan to convert to a digital production platform. Although the new digital platform is a point of excitement and opportunity for the Southern region it has some casualties in the form of job losses. No doubt many Southerners will have read articles in the local paper that include Wickliffe amongst the handful of large layoffs Dunedin has experienced this year.

The news is not all bad for the region though. There is an undercurrent of positive business activity in Otago /Southland and many businesses are eying growth in 2014. Although most businesses have to keep an extremely close eye on the purse-strings there are signs of investment and risk taking. You only need to attend the local Chamber of Commerce networking meetings to feel the vibrancy and hear the positive chat from local business people.

Wickliffe Invests in Otago/Southland Future

Upgraded and Expanded Kaikorai Valley Office & Plant

RenovateWe are finally merging the two Dunedin sites into a combined unit. The Fairfield site (old Taieri Print operation) will be vacated while the Kaikorai Valley site (Glenelg Street) is being renovated and refitted.

Up until now we had only leased around 60% of the Kaikorai valley site, however, from the end of October we will take over the lease for the entire building. The extended building lease will accommodate the machinery and staff coming across from Fairfield. The refitting and renovation of the entire site is being undertaken whilst we continue to operate – so if its noisy when you call us over the next couple of months, or our team sounds a little frazzled, just picture them sitting in the corner while the carpet layer, builder or painters work around them.

A plug for our landlord and his very flexible team should go in here. If you need a quality site in Dunedin you should definitely talk to Chris at ADL Properties. Their team is doing a marvellous job in working closely with our team so that we can continue to operate at the same time as the building is spruced up.

Dunedin becomes Digital Hub with iGen 4 and more………..

We are very proud to announce the installation of the iGen 4 Digital Printing press in Dunedin. While you read this we are marking out the position where this large press will be placed in our Kakorai Valley site. This is no glorified copy machine. It is worthy of being called a printing press and can match offset press quality. It’s large sheet size of almost A2 means that landscape A4 and 3 panel A4 jobs can now be produced locally. We already have some customers who are interested in producing smaller runs of high quality publications to fit in with their reduced marketing budgets. This machine will change many people’s perceptions around the quality of digital print.

We will be retaining our existing digital presses and adding some redundancy to ensure that we can handle the South Island digital requirements. This positions Dunedin as the “digital hub” for Wickliffe in the South Island.

What will happen to Offset Production ??

Many of our customers have been asking if we will be able to continue to provide larger offset runs. Although we will retain a small offset facility in Dunedin – we will produce all larger runs in our Christchurch branch. Christchurch has very flexible offset capability with new A3, A2 and A1 Machines being installed after the earthquake and more recently, new folding, collating and binding equipment. Wickliffe Christchurch will take on the role of the “offset hub” for the South Island as we focus on digital in the deep south.

Extremely large offset jobs will continue to be manufactured in our Auckland A1 10 colour platform.

iGen 4 Press - coming to Dunedin this year

It’s all in the Finish

Traditionally, Dunedin offset printers have used print finishers in Christchurch to complete large runs of bookbinding, foiling, or other types of finishing work. This has always made a lot of sense as the capital cost of large-run finishing equipment was difficult to justify in the Southern market.

The result has been the shipping up of pallets of printed sheets to Christchurch trade finishers, the subsequent completion of any jobs in Christchurch and then return shipping the finished good back to Dunedin.

We see an opportunity for us to work smarter by increasing our ability to finish work in Dunedin. With investment in new finishing equipment for our Dunedin plant we aim to print large jobs in Christchurch and ship down to Dunedin for finishing.

This has many benefits: Not only reducing the carbon footprint around large jobs (only one freight trip) but also adding more capability to the local print market by proving a trade finisher in town.

We intend to bring more options to Otago and Southland customers regardless of the print run size.

Finally a Rebrand

With the rapid expansion of the Kalamazoo group over the past two years our branding has become a little confusing. I guess anyone can take a look at the plethora of logos on the back of my business cards to understand this statement. We were very proud of the acquisitions at the time – but now it’s time to bring them all together..

I can recount some very pointed (and often hilarious) comments from some of our customers in the design, marketing and agency sector. The good news is that we have been working on a new brand and we have chosen to consolidate under the “Wickliffe” Banner.

So no more Wyatt & Wilson / Taieri Print / Keeling and Mundy/ Astra Print / Kalamazoo / Print Counsel / Print Shop / Publishing Press and so on. We will all be Wickliffe with branches in Dunedin, Christchurch, Wellington , Palmerston North and Auckland.

So look out for the release of our new branding & logo. We will take you through our thinking around the new logo and will be keen to receive your feedback once it is released.

Once again – please do not hesitate to throw some questions my way via the blog – or just go old school and ring me.

I look forward to catching up with you all as we head toward summer.